In my Social Media Savvy Culture Club I give my members a monthly
marketing mindset, or money call to elevate their business and lives. This
month I delivered "The Secret
to Mastering Time
Management: The 7 Steps to Liberation!" I’d like to share with you the 2nd
step to liberation: Strengthening your strengths. And believe me, there’s more
to it than meets the eye.
It took me almost two years to fully understand the importance of this mindset
and action from the 1st time my mentors called my attention to it.
What I found is the more I risked, the more I felt uncomfortable during my
growth personally, emotionally, professionally, financially, and spiritually – the more I strengthened my strengths. I realized
soon enough this step to liberation was critical to my success and there is no
“I’ve arrived.” This is a constant and never ending consciousness and action.
On the entrepreneurial journey to strengthening our strengths, we
experience life and business lessons, failures, successes, epiphanies and more.
But I find one of the most challenging on-going aspects of strengthening my
strengths is the big D word: delegation! (You, too?)
Yes, I have a terrific virtual assistant and I welcome and appreciate
all her support. But it’s the totally letting go of most tasks so I can have
the luxury of focusing on my strengths, top talents and what my mentors call my
“genius.” It’s my highest pay-off activities and the ones I most enjoy that
bring me joy.
Then why is it hard to let go more? I believe it has to do with our
identity. Doing those tasks are so much a part of who we are, that letting go
of them means letting go of a part of who we are and accepting change (a better
change!). I think women tend to have a much harder time with this than men. We
think…what a luxury to actually work most of our day on what brings us joy and
higher rewards! We are not built this way to let go and allow someone else do
our multi-tasking for us.
Practical Perspective
Maybe this will help…the more practical perspective is learn how to
effectively delegate our weaknesses and that which we do not like nor enjoy. We
are not meant to do everything despite our internal programming.
Just
because you can do something well doesn’t mean it’s a high paying activity and worth
your time. Doing a lot of things fairly well is not nearly as valuable and
rewarding as doing one or two things extremely well. We want to get good at
leveraging.
For
example, even though I can do technology, compose visually inspiring blog posts
and emails, I delegate a lot of that to my VA so I can focus on my strengths:
writing teleclasses, creating new programs, speaking engagements (love that),
inspiring clients, coaching, networking online and offline and anything that
has to do with connection and community. I am so open to giving up trying to be
good at everything and focusing on my strengths.
If
you have a hard time letting go of the things you do (I have) think in terms of
how much energy something costs you. Does that thing or things you are doing
costing you you’re well being? Time with your partner/husband/ kids/passions?
Here’s
a sure sign something needs to be delegated…the work file has been sitting on
your desk for a few weeks maybe a few months and you have procrastinated
getting it done or have not made it a priority because it just doesn’t excite
you. You have low energy around it. Or that project at home like painting,
repairing, new décor, windows, etc has required fixing for months. These are
all a clue we need to let go thinking we need to do everything and focus on
what we enjoy and delegate! Hire an organizer to do the home stuff and a repair
man to fix those things. Delegate to your assistant or hire a VA. You get the
picture. Strengthen your strengths.
3 quick steps to strengthening your
strengths:
1.
Identify your top 5 strengths that without a doubt are your most natural,
enjoyable and highest paying activities you do.
2.
Admit and surrender to those annoying weaknesses and turn them into an asset by
letting go and allowing someone else to do it so you have the luxury of time to
do what you do best!
3. For
30 days, make a conscious choice to delegate those tasks that drain your energy
and do not support your brilliance. It’s a habit we are designing to support
our success. And habits will win out over any intention, no matter what. Create
good habits around your strengths.
To
schedule your private complimentary 30 min “Activate Your Natural Selling DNA”
discovery call (we turn selling into a service for better profits), email my
team at support@ecreativebiz.com
Gratitude,
Marla
Posts
